Listing your home:
Your experienced Edmonton REALTOR® has the expertise to assess the value of your property. Be sure your REALTOR® provides you with as much information as possible on recently SOLD homes in your area. Also important are currently listed properties and properties that have expired or failed to sell.
Recent activity in the market reflects the market value of your property. This information helps you make informed decisions about listing price. Ensure your REALTOR® knows your if you are under certain time restraints or other issues. Rely on your REALTOR’s® guidance and expertise. We are professionals and are here to look out for your best interests.
Everyone wants top dollar for their property, including your REALTOR®. However overpricing a home can often reflect negatively on the selling process. Overpricing a home will draw in low offers and can result in a longer time on the market, which can in turn result in a lower sale price.
It is important to position your property appropriately in the market. Potential buyers for your home will be provided a comparative market analysis of properties recently SOLD in your neighbourhood. It is your REALTORs® job to justify the highest possible list price for your home without negatively affecting the sale.
Throughout the process, constantly compare your asking price against those of similar properties in your area. List prices are commonly adjusted, so you should review your selling strategy regularly with your listing REALTOR®.
Your REALTOR® will guide you in how to properly present your home for sale. First impressions are usually lasting ones, and our goal is to create a strong impact on potential buyers.
There are small, low cost improvements that can help maximize the value of your home. We have experience in the market, and can offer suggestions to showcase the most attractive features of your property.
We will tailor our marketing efforts to provide your real estate with the best exposure. Make sure you are aware of what marketing is being done to sell your home, besides the sign on the lawn. Insist on more than MLS or REALTOR.ca postings. Get the exposure you need to sell!